Inaugurating the three-day expo starting from Aug 3rd to 5th, 2024, Sunil Barthwal, Commerce Secretary unveiled the Report by APEDA on 'Study of Indian Organic Market and Export Promotion Strategy” which is a comprehensive study undertaken by CRISIL on Indian organic agriculture scenario, assessing the Indian Organic market, domestic trends and exports. Key challenges in the value chain and the promotion and branding strategy for exports along with the case studies and way forward for the industry.