Home
|
Sitemap
|
FAQs
|
Contact Us
Product
Country
Menu
About Agri Exchange
Introduction
Apeda Agri Exchange
The Vision
Benefits / Facilities
To Exporters
To Buyers
Product Profile
Floriculture
Floriculture
Fruits & Vegetables Seeds
Fresh fruits & Vegetables
Fresh Onion
Other Fresh Vegetables
Walnuts
Fresh Mangoes
Fresh Grapes
Other Fresh Fruits
Others (Betel Leaves & Nuts)
Processed Fruits & Vegetables
Cucumber and Gherkins (Prepd. & Presvd.)
Processed Vegetables
Mango Pulp
Processed Fruits,Juices & Nuts
Pulses
Animal Products
Buffalo Meat
Sheep/ Goat Meat
Other Meat
Processed Meat
Animal Casing
Poultry Products
Dairy Products
Natural Honey
Caseins
Albumin (Eggs & Milk)
Other Processed Foods
Groundnuts
Guar Gum
Jaggery & confectionery
Cocoa Products
Cereal Preparation
Milled Products
Alcoholic Beverages
Miscellaneous Preperations
Cereals
Basmati Rice
Non Basmati Rice
Wheat
Maize
Other Cereals
Country Profile
United Arab Emirates
Saudi Arabia
Malaysia
Bangladesh
United States
Vietnam
Kuwait
Iran
United Kingdom
Indonesia
...View more country profiles
FTA's
Analytical Report on FTAs
Tariff Concession under FTAs
Statistics
International Trade
India's Export
India's Import
Production
International Production
India Production
Market Intelligence
e-Bulletin
Global Analytical Report
India's Export Analytical Report
Comparative Report On APEDA Products
Comparative Report On Principal Commodities
Import Tariffs
Import Regulations
SPS Notifications
DGFT : Public Notice, Notifications, Circular and Trade Notice
India Food Safety & Standards
Market Reports
Foreign Trade Policy 2023
Chapter 01 - Legal Framework and Trade Facilitation
Chapter 02 - General Provisions Regarding Imports and Exports
Chapter 03 - Developing Districts as Export Hubs
Chapter 04 - Duty Exemption Remission Schemes
Chapter 05 - Export Promotion Capital Goods (EPCG) Scheme
Chapter 06 - Export Oriented Units (EOUs), Electronics Hardware Technology Parks (EHTPs), Software Technology Parks (STPs) and Bio-Technology Parks (BTPs)
Chapter 07 - Deemed Exports
Chapter 08 - Quality Complaints and Trade Disputes
Chapter 09 - Promoting Cross Border Trade in Digital Economy
Chapter 10 - Scomet: Special Chemicals, Organisms, Materials, Equipment and Technologies
Chapter 11 - Definitions
Newsletters
Latest News
Latest Newsletter
Archives
Directory
Exporters
Service Providers
Logistics
Trade Leads
Submit New lead
Buy Leads
Sell Leads
Indian Mission Login
Market News
The rising demand for ready-to-cook meals during the pandemic.
Jul 05, 2022
More than a decade back, masalas used for making meals were typically made at home. Now ready-to-cook masalas have become an integral part of Indian households.
The ready-to-cook and ready-to-eat segments have surely reduced cooking preparation time and made it easy to cook Indian delicacies at home. Ready to cook (RTC), and Ready to eat (RTE), food segment has witnessed a surge in demand in the last couple of years and takes care of customers that have a lack of time to spend in the kitchen or just simply a lack of skill to cook cumbersome curries regularly.
The preference for these meals by the working population and millennials has grown because of changes in lifestyle. Working parents prefer the easy cooking method. Working mothers seek healthy and tasty options for their children. Disposable incomes have led to the demand for RTC products.
Increasing urbanisation has increased the awareness of RTC segment. The consumer can add fresh proteins or vegetables and also add their own flavour and touch to the meal prepared at home for the family.
Consumers today have a hectic schedule; they look forward to options that are quick and easy to make and at the same time healthier than ordering food from outside. Restaurant food is always oilier and less dependable in terms of quality of ingredients than food made at home. Tapping this need in the market many manufacturers are trying to cater and meet this potential in the food industry.
Here are some of the reasons why consumers now want a quick solution:
Demand for healthy instant food:
The pandemic and the consecutive lockdowns have made people reevaluate what they eat, they have become conscious about healthy food and healthy eating options. The fast-paced lifestyle changes have led to a realisation that focusing on health and wellness is necessary. The evolving needs of the consumer have pushed the demand for clean label and plant-based food segments, across the world. There are many options available, from plant-based beverages to ready-to-cook food items.
Urbanisation:
Growing urbanisation has been a huge driving force in India, especially over the last five years in terms of ready-to-eat and ready-to-cook food and conversion of unbranded to branded food. Since there is a wide range of consumers, manufacturers are gradually focusing on a variety of prepared foods across regions. There is a variety of ready-to-eat and ready-to-cook foods for everyone, from office-going parents to children. To cater to all these sections of Indian society, companies have adopted different a portfolio to include nutrition-based categories to meet the growing demand.
Specialty Regional cuisine:
The ready-to-eat food that was first introduced in India in the space of instant noodles, soup, frozen vegetables, or snacks has come a long way from its existence. The industry has kept up with the shift in demand and the wide consumer base that it caters to. There is now a whole range of RTC meals customised for the Indian diaspora, from Panner Tikka Masala, Shahi Paneer mix, Vegetable Biryani, and Chicken Biryani, Chicken Chettinand mix, Goan fish curry. Regional cuisines are taking a preference.
There is no doubt that not only RTE and RTC food is going to stay in India but also going to continue to grow with more women joining the workforce, the increasing consumer demands, and the market trends. This will eventually turn into a breakthrough in India’s food manufacturing industry and has the potential of being in every Indian household.
fnbnews.com
Archive