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Market News
Development Of Agriculture-Horticulture Sector In North Eastern Region.
Jan 05, 2024
North Eastern Regional Agricultural Marketing Corporation (NERAMAC) procured more than 140 MT of products like Pineapple, Avocado, Black Rice, Cashew nut, Large Cardamom, Cinnamon, and Black Pepper. It is a PSU under the Ministry of Development of the North Eastern Region that supports farmers of the region to obtain remunerative prices for their produce and to enhance the region's agricultural, procurement, processing & marketing infrastructure.
Under its umbrella brand ‘NE Fresh’, It also provided market linkages for fresh pineapple and other vegetables. NERAMAC has a product basket of 130+ products in the retail segment.
Around 30 local entrepreneurs/MSMEs associated with NERAMAC for branding and marketing their processed products. Retail products are marketed through 12 stalls/retail outlets of NERAMAC covering seven cities/towns, including two, One Station One Product (OSOP) stalls at Kamakhaya and Dimapur Railway stations.
NERAMAC also launched the Brand ‘NERAMAC Premium’ for marketing of G.I.-tagged products. NERAMAC has facilitated the User Authorisation registration of 1308 farmers of NER for all 13 G.I.-registered Agri-Horti products during the year. This is a significant milestone for the development of the agri-horti sector of the North East Region.
Under the scheme 'Formation and Promotion of 10,000 Farmer Produce Organisations (FPOs)' of the Ministry of Agriculture & Farmers Welfare, Govt. of India, 205 FPOs have been formed across NER covering 15,500 farmers.
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