The development of the blueberry sector in India over the past several years has been marked by substantial growth, driven by increasing consumer demand, technological advancements, and government support, says Shubha Rawal, head of sourcing of IG International: 'Acknowledging the significant market opportunities, the Ministry of Agriculture and Farmers' Welfare has recognized a variety of globally in-demand exotic fruits, including blueberries, as commercially valuable. Consequently, the ministry has instructed state horticulture departments to increase the cultivation areas dedicated to these fruits.'